It's funny how so many people stumble across our business for so many different reasons yet there are two common questions we're asked a lot. One, how did the idea of making candles come about? The second, what is the inspiration behind each candle creation? Today we're going to answer both questions...
1. How did the idea of making candles come about? As the owner of the company, there's a funny story to this answer. We first started doing potpourri and room sprays and felt comfortable doing only those products. It wasn't until 2009 that more and more people kept asking, "don't you do candles?" The answer was no due to many name brand companies offering all kinds of candles, we didn't see By the Bay Botanicals able to compete. However, that didn't stop new people from asking the same question as well as offer reasons why they were unhappy with the leading brands - too much soot damaging their walls, the scent never lasted, and the issue of tunneling was just a few of the complaints we heard. What finally broke the resistance to not make candles was when a store owner shared their desire to want to offer personalized candles that were handmade, affordable and great smelling. We experimented with a candle kit, but didn't like it. However the same day, through some research, and interesting article about an amazing new type of wax, palm wax, made us want to try it out. It was fun to work with. The crystal effect that is so striking and unique only to palm wax, opened our eyes to a world of possibilities. Through even more research we learned how it was very eco-friendly, (coming from a renewable resource - the palm tree), there is no soot and smoke, and the scents we were using were bold and long lasting. Everything that we saw with palm wax also fits perfectly with our business standards - make great quality aromatic products using all natural resources. We couldn't keep it to ourselves and had friends, family and even fans of our original products try them out. The feedback was overwhelmingly positive. Looking back on the whole experience, it is hard to imagine us not making candles.
2. What is the inspiration behind each candle creation? Oddly enough, the candle line name was the inspiration to the candles By the Bay Botanicals creates now. Through the beginning phases of learning to make candles it was hard to see past doing something different than what other candle making companies were doing. Through this it we hard a hard time coming up with a vision for the candle line asking ourselves questions like what are others not doing and when you smell a candle what does it remind you of? It wasn't until the 2nd week mark of experimenting, I sprang up from a hard sleep and mumbled the words, "Destination Scentsations". It took me a few seconds to fully wake up and write down the words, and it was just perfect. The idea of smelling a candle and having that scent take you on a journey to any place you want - say your favorite travel destination is what no one else has done thus far. Ideas flowed from Key West Key Lime Pie to Chesapeake Bay Mist to Napa Valley Merlot. Today we have 30 different fragrances with more in the works. As the owner of By the Bay Botanicals, we create our own scents through blending of multiple high quality oils to capture what makes each travel spot unique pulling from different cultures, breathtaking views, and that locales' history which can be captured in a scent that pulls from those memories. Isn't that what candles should be about? Hopefully reading this blog, and exploring other parts of this website, inspires you to try one of our candles.
Thanks so much and keep asking questions! - Michelle Sholund, owner and craft artist
I am the owner of By the Bay Botanicals. We want to stay connected to you, and through this blog we aim to share with you tips and tricks to buying and burning candles as well as read up on what goes on behind the scenes at By the Bay Botanicals. Feel free to comment, and comment often as well as share with your friends and family.
Wish to contact me directly about questions or comments, visit our contact page.